Food flops in Sweden's Museum of Failure: When NPD goes seriously wrong

© West/The Museum of Failure

From Colgate's lasagne to Heinz's purple and green ketchup, Sweden's Museum of Failure opens next month with several food and drink products on display. We ask the exhibition curator and a market analyst how big companies can get it so wrong. 

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Comments (1)

Mats-Gunnar - 31 May 2017 | 07:23

Food Flops in Sweden´s

too much experiments in Sweden...

31-May-2017 at 19:23 GMT

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